Bee’ah is the regions’ leading environmental and waste management company.They have over 7,000 employees who continually devote their time and effort towards a better and sustainable future. Since its formation in 2007, they have been unceasingly working towards achieving their goal of being socially responsible and achieve “zero waste to landfill”. This means that they plan to divert all waste away from landfills. Bee’ah has already achieved 76% diversion from landfills in Sharjah. They have achieved this through their various innovations implemented all over the city to raise awareness, educate and encourage the public to be more environmentally friendly.